Gifting Psychology 🎁 (Demo)
8 Sessions
81 Actions
158 Minutes
About
Tagline
Master the subconscious drivers of luxury gifting. 🎁
Description
In high-end retail, a purchase is rarely just about the object. This program empowers Luxury Client Advisors to move beyond traditional sales and become "Emotional Architects," designing shopping experiences that resonate on a subconscious level.
What You Will Learn:
- The Gifting Archetypes: Master the distinction between 'Self-Oriented' (status signaling) and 'Recipient-Oriented' (deep connection) gifting. Learn to identify a client’s true underlying motivations within the first 60 seconds. 🔍🎁
- The Ceremony of Sale: Leverage the sensory science of the 'Unboxing Experience'—using touch, sight, and anticipation to elevate a product into a treasured memory.
- High-Stakes Navigation: Handle complex emotional purchases, from delicate apologies to milestone anniversaries, with grace and empathy. 💎📜
- Pitching 'Legacy Value': Position luxury items as future heirlooms and repositories of family stories to significantly increase conversion rates. 🏛️
Key Outcomes:
- Go beyond closing a deal. Learn to foster deep, long-term client loyalty and build a professional legacy of your own by mastering the psychology behind the purchase. 🤝
About the Author
Gnowbe Academy
AI-Powered Microlearning Instructional Design (MID) Expert
Gnowbe is an award-winning platform that revolutionizes corporate training and learning by enabling organizations to instantly create engaging, mobile-first, social microlearning experiences.
As an all-in-one training solution supercharged by AI, Gnowbe empowers human potential by making knowledge retention easier and development faster.
Content
Session 1
Become an Emotional Architect 🏛️
Session 2
Decoding Giver Motivations 🔍
Session 3
The First Minute Assessment ⏱️
Session 4
The Science of Unboxing 🎁
Session 5
Navigating High-Stakes Moments 🎯
Session 6
Creating Future Heirlooms 💎
Session 7
Mastering the Ceremony of Sale 📜
Session 8
Building Lasting Relationships 🤝